Special 50th Anniversary Savings and Experiences and Unique New Card Designs To Delight Disney Fans of All Ages

ANAHEIM, Calif. and LAKE BUENA VISTA, Fla., May 5 /PRNewswire-FirstCall/ -- As mothers, fathers and children enjoy the "Happiest Celebration On Earth," Disney's global tribute to the 50th anniversary of the Disneyland park, Disney's Visa(R) Card from Chase will create magic for families everywhere.

The "must-have" card for Disney fans and travelers, Disney's Visa Card offers cardmembers and their families special 50th anniversary benefits, a Disney vacation package offer, a choice of fun-loving new card designs and up-close exposure to treasured experiences at Disneyland Resort and Walt Disney World(R) Resort. From chats with some of their favorite Disney pals to a preferred viewing area at one of Disneyland Resort's spectacular parades, families can make their visit to the Disneyland Resort during the 50th anniversary extra special simply by carrying Disney's Visa Card.

During the past 50 years, nearly 2 billion guests have passed through the gates of Disney theme parks around the world. During the past year alone, 95 percent of U.S. families with children under twelve years of age experienced the magic first-hand -- from park visits to Disney merchandise to their favorite Disney movies and TV programs.* In honor of this golden celebration, Disney's Visa Card, which has no annual fee, will unveil special 50th anniversary benefits to delight cardmembers and their families at the Disneyland Resort, including**:

  -- Disney and Me -- a daily cardmember-exclusive Character Meet and Greet
     experience with keepsake photo;
  -- More for Less -- 10 percent discount at select dining locations as well
     as on merchandise purchases of $50 or more at Disneyland park, Disney's
     California Adventure park and the Hotels of the Disneyland Resort;
  -- Calling All Collectors -- access to the limited edition, commemorative
     50th anniversary Disney's Visa Card design featuring Sleeping Beauty's
     Castle in Disneyland park; and
  -- Strolling Along Main Street -- a free stroller rental to carry around
     the littlest Disney fans.

Planning a trip to Disneyland? A special Disneyland Resort vacation package available exclusively to cardmembers offers access to memorable Disneyland moments, including**:

  -- Snow White Up Close -- one-of-a-kind experiential benefits, including
     preferred seating at "Snow White -- An Enchanting Musical;"
  -- Best View in the Land -- preferred parade viewing area at Disneyland
     park or Disney's California Adventure park; and
  -- Taking the Magic Home -- a "Happiest Homecoming on Earth" tote bag to
     hold their memories.

For Disney fans planning to visit the Walt Disney World Resort, special Walt Disney World Resort cardmember benefits will be introduced this summer.**

For the first time, cardmembers can choose from five exciting card designs featuring beloved Disney characters and scenes, including Vintage Mickey, Mickey and Friends, Bambi and Pixie Dust, as well as the limited edition "Happiest Celebration On Earth" 50th anniversary card.

"The Happiest Celebration On Earth is a key milestone in Disney's history, and we want to make it easier than ever for Disney's Visa cardmembers to visit the Disneyland Resort and enjoy the best Disney has to offer during this anniversary," said Jennifer Cohen, vice president of consumer relationship marketing for The Walt Disney Company.

The magic for Disney's Visa cardmembers extends beyond the "Happiest Celebration On Earth." In addition to the new 50th anniversary benefits and card designs, cardmembers also experience the following everyday benefits, which make it even easier for families to enjoy the best of all things Disney:

  -- Bambi, Baloo and Space Mountain, Too -- rewards earned on everyday
     spending redeemable at Disney toward nearly everything, from
     merchandise to DVDs to vacations and more -- with no blackout dates or
     capacity restrictions;
  -- Vacation Fun and Then Some -- special vacation financing on Walt Disney
     Travel Company vacation packages booked directly with Disney or a
     travel agent; and
  -- We're Going to Disney! -- special monthly cardmember offers, including
     Walt Disney World Resort and Disneyland Resort vacation offers.

"Disney's Visa Card is the rewards credit card of choice for families and Disney fans," said Jim Delaney, senior vice president for JPMorgan Chase & Co.'s card services division. "Cardmembers not only earn Disney rewards on everyday card spending, but also have special access to memorable Disney experiences like daily cardmember-exclusive Character Meet and Greet events and special savings on dining and merchandise."

For additional information about Disney's Visa Card and special 50th anniversary benefits, visit http://www.disneyvisa50th.com/.

About Disneyland's 50th Anniversary

Premiering May 5, 2005, the "Happiest Homecoming on Earth," an extraordinary celebration of the 50th anniversary of Disneyland, will pay tribute to the millions of guests who have contributed to the rich legacy of this national treasure over the past five decades. It will be the biggest celebration in the history of Disney theme parks and the first truly global Disney event (with commemorative events planned at each of the Disney theme parks around the world in salute to Disneyland).

About JPMorgan Chase & Co.

JPMorgan Chase & Co. is a leading global financial services firm with assets of $1.2 trillion and operations in more than 50 countries. The company has approximately 94 million credit cards issued. Under the JPMorgan, Chase and Bank One brands, the firm serves millions of consumers in the United States and many of the world's most prominent corporate, institutional and government clients. Information about the firm is available at http://www.jpmorganchase.com/.

  *  Consumer survey of 2,051 U.S. adults conducted April 14-18, 2005 by
     Opinion Research Corporation on behalf of The Walt Disney Company.

  ** Disneyland Resort and Walt Disney World Resort benefits for Disney's
     Visa(R) Cardmembers are valid through September 30, 2006 and subject to
     restrictions and change without notice.  Valid theme park admission is
     required to take advantage of some benefits.  The Disneyland Resort
     vacation package for Disney's Visa Cardmembers is valid for arrivals
     through January 2, 2006 and is subject to restrictions and changes
     without notice.  Visit http://www.disneyvisa50th.com/ for more details.

CONTACT: Juliette Ballak of JPMorgan Chase & Co., +1-302-282-1696, or juliette.ballak@chase.com; or Michelle Bergman of Disney, +1-818-560-8231, or Michelle.Bergman@disney.com

Web site: http://www.disneyvisa50th.com/

Web site: http://www.jpmorganchase.com/

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